The Management Style of Mark Zukerberg
Mark Zuckerberg’s early management style was actually modeled after that of the late Steve Jobs, whom he had a great admiration for and who coached him on how to build a better company. Zuckerberg greatly surpassed Jobs in the area of Social Media; everyone around the world knows about and is on Facebook, but Ping was just a blip that no one paid attention to when they were looking for music on iTunes.
His leadership approach is can be described as aggressive and encouraging. He demands constant growth and innovation, but he encourages the other CO’s to take part in leading the company that he made sure to keep majority control of. This, I think, was very smart. Going off the movie, Social Media, Mark is very intelligent but also very socially inept. By encouraging others to participate and take leading roles in the company, he has a chance to endear people to him and prove that he can play well with others. However, that is not to say that he doesn’t take advantage of his power. For example, he never consulted his Board of Directors on the acquisition of Instagram, and only informed them after shelling out $1 billion. Although he was supposed to have gotten the go ahead for such a major move, I think we can all agree that this was a good idea.
Personally, I love that he completely embodies what is so awesome about Facebook. He’s approachable, personable, and casual in his signature jeans and hoodie. Even when he dresses up, he still looks very casual. And I get a personal, sarcastic enjoyment from his business card catch phrase, “I’m CEO, bitch…,” because doesn’t everyone use Facebook as an way to let people know how they really feel?
So, how can you be like Mark Zuckerberg? Well aside from taking advantage of a multi-billion dollar idea, you have to look the part, be aggressive, encourage those working under you to take leadership positions and take the strain off, and never stop innovating. Reject the traditional and don’t let anyone tell you that you can’t achieve your dreams, even when you’re in the middle of being sued. If you’re smart and have drive, by the time anyone thinks they can get some money from you, a few million will be chump change.
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